Sales and trade exist because people need and are looking for that which is better than what they have. Sometimes, they don’t even know that they have a need.
The critical piece of this process is “connecting the dots.” We must demonstrate that we have listened respectfully, and, as experts, show how the needs are tied directly to our answer. Just because they have a need and we have a solution doesn’t mean that it’s a guaranteed sale.
Connecting their needs to our solution is precisely what the Sales Presentation Skills class is all about.
Outcomes – Participants will be able to:
Working with Dr. Atkins of Improving Communications has been a very positive experience. Everything about the program is exemplary! Managers have made it a point to tell me how pleased they are with the improvements made in the communications skills of the participants.
The Professional Development Workshop is an extremely effective program. The participants are looking forward to follow-up sessions with Dr. Atkins and we recommend his programs.Heather Ragone, Training ManagerNetwork General