Sales and trade exist because people need and are looking for that which is better than what they have. Sometimes, they don’t even know that they have a need.
The critical piece of this process is “connecting the dots.” We must demonstrate that we have listened respectfully, and, as experts, show how the needs are tied directly to our answer. Just because they have a need and we have a solution doesn’t mean that it’s a guaranteed sale.
Connecting their needs to our solution is precisely what the Sales Presentation Skills class is all about.
Outcomes – Participants will be able to:
Rich Atkins was a guest speaker for The Austin Human Resource Management Association conference. Dr. Atkins’s presentation was outstanding. Our membership would request him back without a second thought. Rich was personable, fun to work with, flexible, and willing to help make our conference a success. I hope we can have him back soon!Wendy Chance, CTSAustin Human Resource Management Association