Is Selling A Bad Word?

As concepts and activities, “sales” and “selling” are fundamentally positive, although some people believe that they are bad words.

Selling is exchanging valuable goods or services for a form of payment. When people trade work products for money, it is an equal exchange of worth. One party is willing to pay or provide a commodity in exchange for the perceived value of the goods or services.

Too often we find sales professionals who act very nice, polite, helpful, and friendly – only to manipulate. Their goal is to close the sale at any cost.

For example: The sale is not exactly in a customer’s best interest, but the buyer may think they feel ok about the purchase, so then all good, right? They will thank me later.

This is not just poor sales, but it is bad customer service.
And… it spoils trust and the relationship.

When you sell effectively, you are NOT doing a favor for your prospect. Use your discussions to uncover needs. Work to solve problems and provide solutions that address is your prospect’s identified difficulties. That process alone is providing the best service.

This class helps you to “see things differently.”

Begin looking at people and the world in a different way by approaching every interaction as an opportunity to be of service to the other person. This means putting others before yourself; taking care of another’s needs ahead of your own.

The reward in placing yourself after others is the value you get—from your own actions—and from the trust that others place in you. That will build long-lasting relationships, ideal for growing as a salesperson.

UB4I: Put the “You” Before the “me”.

Is selling a bad word? It doesn’t have to be. As the salesperson, you are the expert. The prospect is relying on you to sell them what will fill their needs, and not just what you want them to buy. Earn their trust and your relationship, and future sales, will thrive.

The Selling Skills ► Into Action class is your chance to hone the skills needed to make you the most effective sales and service professional possible. To do this, means adopting a UB4me attitude.

THIS TOPIC IS COVERED IN OUR SALES & NEGOTIATION SKILLS CLASSES. IF YOU’RE LOOKING FOR WAYS TO IMPROVE YOUR COMMUNICATION SKILLS, REGISTER FOR ONE OF OUR PUBLIC CLASSES.

Other Resources for Is Selling A Bad Word?

Sales Isn’t A Dirty Word

22 Terrible, Horrible, No Good, Very Bad Sales Phrases